Can you say plumplicious? The Balm Plump Your Pucker Tinted Gloss in Cherry My Cola is a golden sienna red shade that will make your lips look as divine as Rita Hayworth herself. Well, some do like it hot… Formulated with a special combination of folic acid, menthol, and vitamin C, The Balm Plump Your Pucker Tinted Gloss in Cherry My Cola, a ruby shimmer, increases blood flow to the lips and reduces the look of fine lines. The star ingredient, maxi-lip, works cumulatively to encourage lasting fullness, so be prepared for a poutier pucker in mere days!