Developed specifically for fine, limp and thinning hair, the Ultimate Volume Shampoo from Swell is the first step in the brand’s award-winning 3-step system.Powered by a Root Nutrient Complex, a unique blend of 18 carefully selected botanical actives sourced from around the world, the champagne-colored formula creates a rich lather and delivers immediate and lasting volume for a fuller, thicker-looking head of hair.Peruvian Maca (a South American root vegetable) promotes stronger, healthier hair, while Apple Stem Cell Extract and Blue Lupin Peptides protect from environmental stresses and color fading for a salon-worthy finish. The weightless shampoo expertly cleanses and revitalizes hair from root to tip. Imparts a signature aroma derived from pure essential oils.Vegan. Cruelty free.Free from silicones, parabens, SLS and synthetic fragrance.
