This amazingly effective Elemis Pro-Collagen Eye Renewal cream has taken over 3 years to develop. With a potent anti-ageing formula, your delicate eye area will look significantly younger, while feeling noticeably firmer and smoother. This revolutionary Pro Collagen Eye Renewal cream from Elemis has a highly regenerative formula that captures the anti-ageing power. In just 28 days the appearance of fine lines and wrinkles around the delicate eye area was found to be visibly refined.. Directions of use: Apply a small amount around the delicate eye area, being careful not to get too close to the eyelid Please note, we are currently updating all our product packaging to give it a fresh, new look. Packaging of this product is subject to variation from the visual shown. We can confirm the product is the same formulation.